Speeding Up Agile: The Design Advantage

Yogesh Rathod
2 min readApr 19, 2024
Photo by Amélie Mourichon on Unsplash

How do you think having a designer directly involved in an agile team influences the pace and excellence of product creation?

In today’s competitive market, businesses like to move quickly to stay ahead of the game. And agile teams help them with that. Agile teams are like a well-oiled machine, able to adapt and respond quickly to changing requirements and customer needs. The diversity of skills and expertise makes these teams truly effective.

Having a team with cross-functional skills is really helpful because it makes the team more flexible. If one person is busy or unavailable, someone else can step in and help out. This keeps the work going without any big stops.

When you have people with different skills working together towards a common goal, magic happens.

The Role of Design Team Members in an Agile Team

Design might not seem like the most obvious skill to have in an agile team, but it’s actually crucial for faster product development. By integrating a UI/UX designer into your agile team, you unlock a world of benefits, like -

  • Quick Turnaround: Engineers are the backbone of any product development team, but they can’t do it all on their own. They need designs to work from, and that’s where the designer comes in. By having a design team member within the agile team, engineers can get the UI/UX they need in record time. This means less waiting around and more time spent building and refining the product.
  • User-Centric Approach: Design isn’t just about making things look pretty; it’s about creating a user experience that’s intuitive and enjoyable. By having a designer on the team, you ensure that the user’s needs and preferences are front and center throughout the development process. This leads to a better end product that’s more likely to resonate with customers.
  • Iterative Improvement: Agile development is all about iteration. You build, you test, you learn, and then you do it all over again. Having a designer on the team allows for rapid iteration on the product’s design. Instead of waiting weeks for feedback from a separate design team, engineers can work closely with the designer to make changes on the fly and continuously improve the product.
  • Streamlined Collaboration: When designers work alongside developers from the get-go, communication becomes seamless. Reworks are minimized, saving valuable time and effort.

Building an agile team with people who have cross-functional skills is essential for success in today’s fast-paced business environment. And one must not underestimate the importance of having a designer on the team. Designers in agile teams are the secret sauce for creating user-friendly experiences.

So next time you’re putting together an agile team, don’t forget to bring a designer along for the ride. Your customers will thank you for it!

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Yogesh Rathod

Highly skilled Program Manager adept at guiding cross-functional teams through complex projects, ensuring seamless delivery and stakeholder satisfaction.